FEM Indonesia, Dubai – The Arab Business Leadership Summit was held on Wednesday, 21 June at the Armani Hotel in Dubai. From Indonesia, represented by LOBO Investments Dubai CEO Frid Razalee, a business specialist in strategy Investment Consultant, Marketing and Wealth Management said.
Frid, who is known as an investment consultant expert, has an international networking network that plays an important role for entrepreneurs who want to compete in the global market. This expert also unveiled the “7 steps to profit” during the Arab Business Leadership Summit.
At this biggest business event, Frid Razalee conveyed in his speech at the Arabian Business Leadership Summit 2023, that there are seven steps to get profits in business there. One of them, said Frid, is Ambition, where companies must find their “North Star”.
Frid also emphasized culture, where companies must build their “culture”, which is the “golden thread” in executing strategy. In addition, there is a Strategy to plan the right strategy.
Frid also alluded to People, in this case, people have to be able to develop the right team. There is also a Customer, to find the right connection to bridge the gap between the organization and the customer. Frid added that there was a Proposition, to build a “three-legged stool”. And Execution, implementing all of this and reviewing it,”.
Frid as a seasoned professional is known for his expertise in driving organizational growth, sharing his extensive knowledge on profit maximization topics. Armed with his extensive experience, including his well-known achievements by bringing many investors to South East Asia countries launched a comprehensive framework consisting of seven practical steps to increase profitability.
“Don’t forget that at the end of the day, you need to make a profit. Every one of us in this room needs to make a profit to grow our business, sustain our business,” explained Frid.
He explained that each individual, whether representing a country striving for financial stability or a business, aims to increase sales and profitability, measuring success in different ways.
“Profit is a common metric, encompassing financial returns, social impact and environmental sustainability. By delivering an outstanding customer experience and developing a strong proposition that spans products, people and places, businesses can drive success.
“However, to ensure a strong proposition, it is imperative to build an effective and integrated business system that fosters collaboration, optimizes the supply chain and enables seamless communication. Understanding customer needs and adapting to evolving perceptions is also important. In addition, having a clear vision, mission, and clear goals, together with a strong organizational culture, is very important in executing strategy effectively and achieving long-term success,” added Frid razalee
The Arab Business Leadership Summit is attended by some of the most influential business leaders in the region. Such as UAE Deputy Cabinet Minister for Strategic Affairs Huda AlHashmi, former UK Prime Minister David Cameron, Diriyah Company chief executive officer Jerry Inzerillo, former Etihad boss and CEO of Knighthood Global James Hogan, Etoile Group president Ingie Chalhoub, vice chairman and CEO of GMG executive officers Mohammad A Baker.
As well as ROSHN group chief executive David Grover, Amazon MENA vice president Ronaldo Mouchawar – to name a few – were present at the summit, which was held at the Armani Hotel, Dubai UAE.


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